Automation has steadily found its way into our lives over the course of the years. From banking to manufacturing, and now marketing too. We often get automated responses, emails, or SMS that guide us through our shopping and interactions with brands.
As a marketer, automation is a breath of fresh air into the tediousness of day-to-day, but important, tasks. So if you are not yet doing this or is thinking about using marketing automation for your company, here’s something that just might help you decide.
A couple of automation tools you might want to check out:
Hootsuite: Manage your social media like a boss. Organize, compose, and automate your posts across various channels on a single dashboard. Easily monitor engagement on your accounts Twitter, Facebook, Instagram, LinkedIn, Google+, YouTube, and many more.
Ignite: Integrate automated emails, SMS and landing pages into your marketing efforts. Design business rules that follow the customer journey and nurtures engagement. This can be easily integrated into your digital assets via API.
A whole lot more is out there so take the big leap and give marketing automation a try.