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AdSpark Digital Wire #32

According to a study by BrightEdge, more than half of website traffic comes from search. But you don’t have to take our word for it; just take a look at your website’s analytics. If you want to drive that number up, look no further: this month, we’re talking about all things search.

Share your thoughts with us and let us know if you want us to cover any topic regarding #DigitalMarketing in the next issue of #AdSparkDigitalWire. If you are also interested in what we do, we’ll be happy to work with you on your next campaign.

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See you again in 2 weeks!

AdSpark Team

Lessons From How Filipinos Are Using Search

Up to 53% of connected Filipinos use search at least once a week. Here’s how to make sure your website answers their burning questions so they don’t look anywhere else.


Watch Out For These Common SEO Mistakes

Search has made tons of progress since the first search engine, Archie, was implemented in 1990s. Don’t be caught red-handed following these outdated SEO rules!


Driving On-The-Spot Conversions With Wi-Fi Ads

So you’ve driven awareness with your digital marketing campaigns, now it’s time to close the deal: get mallgoers flocking to your nearest store with Wi-Fi Ads.


What We Are Reading Now

Here are some recommended reads for you. 🙂

Content marketing holds up many brands’s SEO campaigns, but all that goes to waste without the right strategy. MarketingProfs teaches us how to make the most out of our content.

Today’s children are digital natives: at a young age, they already know how to use smartphones, or how to make searches. Here’s what Moz has learned from observing how they use search.

AI and machine learning promise to know us better than we know ourselves, but how accurate are the results? Google and 20th Century Fox created Merlin, which aims to predict a movie’s audience based on its trailer alone.

Popups are ubiquitous, but if you’re looking to make your website more friendly to visually impaired people, you might have to think twice about adding that small dialog box through your code.

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