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AdSpark | Digital Wire Issue #19


The heat is on as we officially welcome summer ushered by the really warm (hot!) weather. Here’s a chance to slow down, relax, and chill in your chair as we serve you another edition of cool digital marketing news and trends.    

Share your thoughts with us and let us know if you want us to cover any topic regarding #DigitalMarketing in the next issue of #AdSparkDigitalWire through newsletter@adspark.ph

Stay cool and we’ll catch you again in 2 weeks!

AdSpark Team

3 of Our Favorite Ideas from Ad Summit Pilipinas 2018

Fresh from Subic Bay, we’ll share with you some valuable insights we picked up from one of the biggest advertising conventions in the country.

What is the Secret Behind the Most Successful Campaigns?

Shhhh, come. Come closer. We’ll let you in on a little secret. Just between you and me, here’s what really makes those marketing campaigns so awesome.

Top Data Findings That Philippine Businesses
Must Capitalize on this 2018

Latest data trends have shown a lot of promising opportunities that
local businesses may want to leverage on.

This is a new section in Digital Wire where we recommend interesting reads for you. 🙂

We all know that Facebook knows a lot about us (sometimes, more than we know about ourselves). Do you know how much exactly? Your personal Facebook data is available for you to download, but what’s inside that file?


4G and it’s adoption has pushed mobile marketing forward with better mobile accessibility. 5G technology is coming, and with it new opportunities for mobile. It’s predicted that 5G will drive $12 billion in new mobile commerce revenue by 2021 .


Despite mobile being the top medium for accessing the internet, most mobile experiences are subpar. Making your website a great place experience on mobile will set you apart from your competitors. If you’re looking to improve, you must first evaluate what you have. Google shares 3 ways to evaluate your mobile users experience.


One of the biggest factors in determining a positive user experience on an app is through animation. No animation isn’t acceptable anymore in today’s competitive landscape. To truly set yourself apart you’ll need to elevate your mobile animation from good to great. Here are some good to great UI animation tips to get you started.

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